PUMA LAUNCHES FOOTBALL KITS FOR 11 NATIONS FOR THE WORLD’S BIGGEST STAGE
Global sports company PUMA today officially launches its national team Home & Away kits for countries heading into this summer’s biggest international football competition. First revealed on the streets of New York City, the collection is now available worldwide for the first time.
From Africa, to Europe, South America to Oceania, the collection brings together: Morocco, Ghana, Paraguay, Senegal, Côte d’Ivoire, Portugal, Czech Republic, Switzerland, New Zealand, Austria, and Egypt. This reflects PUMA’s long-standing affiliation with football across Africa, the brand once again brings forward the strongest African portfolio of any brand in the sport, sitting at the heart of a global lineup that spans continents and cultures.
Each design has been built to capture the culture, character, and spirit of the nation it represents, engineered for the highest level of the game, yet rooted in the same emotion that drives football everywhere it is played.
Each kit in the collection is shaped by a balance between heritage and modern design, translating cultural references into a contemporary visual language. In Morocco, this approach draws on traditional craftsmanship and design codes, reinterpreted through a modern lens.
“Every kit in this collection is designed to carry the spirit of a nation: the colours, the symbols, the stories. We’ve pushed our performance innovation further than ever before, but the soul of each design comes from the people who wear it”, said Maria Kiebacher, PUMA Director Product Line Management Teamsport Apparel.
Ghana’s Jersey:
Home: Pure energy. A white base is overtaken by bold geometric patterns in vibrant gradients of red, yellow, and green — the national colours brought to life through rhythm and motion. The iconic Black Star anchors the design front and centre. Celebratory, unapologetic, and built to stand out.
Away: Radiating power and optimism, the golden Away kit commands attention. An all-over Kente-inspired pattern adds cultural depth, while red trim and the Black Star tie the design back to Ghanaian heritage.
PUMA LAUNCHES FOOTBALL KITS FOR 11 NATIONS FOR THE WORLD’S BIGGEST STAGE
